Creative Musing
November 2019
Otter Books
House Books
Client Project
February 2017
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House Books
I collaborated with AP&B (American Print & Bindery) on numerous projects, including the production of a diverse range of notebooks tailored for different audiences, such as Enré and Nelos Sketch Books. Notably, one of their flagship products is Vela, a specialized lab notebook designed for researchers within the scientific industry, marketed under the brand name Vela Sciences®.
House Books was an endevor focused on notebooks tailored for writers. My involvement included the development of its logo. Leveraging its literal name, I employed simple line resembling a roof to aptly symbolize House Books. I paired the mark with the typeface URW Bodoni designed by Giambattista Bodoni from URW Type Foundry. To amplify its impact, the selected typeface letters where adjusted to align and suit the upper and lower words of House Books to augment its visibility and presence.
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Brand Identity
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+ Creative Direction
+ Qualitative Research
+ Concept Development
+ Sketching & Ideation
+ Illustration