Client Project via Detergent Design
August 2015
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eSpring Infographic Illustration
Collaborated with the Amway eSpring and Detergent Design to develop a collection of illustrative materials. These visuals were designed to assist the sales team to effectively communicate the water journey—from water sources to household water taps. Furthermore, the illustration was repurposed into a video articulating the significance of eSpring’s pivotal role at the end of the water journey. This project received an AAF Addy award.
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+ Brand Strategy
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+ Creative Direction
+ Research
+ Concept Development
+ Sketching & Ideation
+ Illustration -
This project was a joint endeavor with Detergent Design.