Sleeping Fawn


Client Project
September 2016

__
Sleeping Fawn
I developed this mark a few years ago as potential logo for a book publishing company. It never came to fruition, but I love it enough to share it with you all.

  • + Brand Identity

  • + Creative Direction

    + Qualitative Research
    + Concept Development
    + Sketching & Ideation

    + Illustration


Threads


Client Project
April 2016

__
Threads
At the heart of the furniture manufacturer's legacy lies its iconic pieces and the visionary designers behind them, such as Alexander Girard, and Ray and Charles Eames. "Threads" is a presentation and conversation lead by former graphic designer Steve Frykholm and writer Clark Malcolm. They weave Herman Miller's rich history of design innovation, its embrace of new ideas and talents through captivating narratives that shaped Herman Miller's 111-year journey. Because of my illustrative portrait line style, I was commissioned to create illustrations tailored to complement the theme of "threads."

Because of my former work in simple line portraits and having already completed a portrait of Steve, I was approached to create a portrait of Clark. These portraits were seamlessly woven into promotional and presentation materials, tailored to complement the theme of "Threads."

  • + Portrait Illustration

  • + Style Development
    + Sketching & Ideation
    + Illustration

  • My portrait series, formally called Facebook Friends started as a self initiated project illustrating my friends on Facebook. This endeavor evolved into illustrating portraits of speakers for CanUX Conference, and numerous portraits for friends and clients.An article titled "Face Behind the Faces" was written about me and the portrait series.

  • Art direction provided by Mark Beard. Promotional collateral and web materials developed by Herman Miller.


Merchandise Mart


Client Project
January 2016

__
Merchandise Mart

I was approached by The Integer Group to license the minimalist Merchandise Mart illustration I created several years prior. The iconic illustration was used for promotional and invitation materials for the grand opening of Pella Windows' new store front, Pella Crafted Luxury in Chicago, Illinois.

  • + Illustration

  • + Concept Development
    + Sketching & Ideation
    + Illustration


Good To The Bone


Client Project
April 2015

__
Good to the Bone

Invited by AIGA, West Michigan to design a fun graphic for Design For Good participants. I came up with this quirky illustration, Good to the Bone. The Design For Good is a three-day event for dedicated to helping non-profits in creating design assets that align with their business and mission.

  • + Illustration

  • + Creative Direction
    + Concept Development
    + Sketching & Ideation
    + Illustration

  • View the entire AIGA, Design for Good brand identity system.


Steelcase Showroom Illustrations


Client Project (via Jody Williams)
January 2015

__
Steelcase Showroom Illustrations
We produced a series of 23 environment illustrations for Steelcase’s showroom in Los Angeles. Each illustration originated from an interior scene within the showroom and was divided into three distinct layers to emphasize its significance within the space. These layers were comprised of the primary products rendered in full color, the background environment delineated with gray lines, and the showroom's architectural framework presented in gray.

  • + Product Illustration

  • + Technical Illustration
    + Research

  • This project was a joint endeavor with Jody Williams, freelance illustrator.


Case Study No.8


Client Project
February 2015

__
Case Study No.8
Thesis is a small and experianced design agency nestled in St. Joseph, Michigan, their process is embodied in their name and distinctive approach. Thesis approached me with a request to acquire a license for the Eames House illustration I had created several years ago.

Thesis utilized the Eames House illustration I created by having it letterpressed and using it as a gift for their clients.

  • Illustration

  • • Creative Direction
    • Research
    • Sketching & Ideation
    • Illustration

  • Explore additional illustrations from my collection of Mid Century Modern homes.


eSpring Infographic Illustration


Client Project via Detergent Design
August 2015

__
eSpring Infographic Illustration
Collaborated with the Amway eSpring and Detergent Design to develop a collection of illustrative materials. These visuals were designed to assist the sales team to effectively communicate the water journey—from water sources to household water taps. Furthermore, the illustration was repurposed into a video articulating the significance of eSpring’s pivotal role at the end of the water journey. This project received an AAF Addy award.

  • + Brand Strategy

  • + Creative Direction
    + Research
    + Concept Development
    + Sketching & Ideation
    + Illustration

  • This project was a joint endeavor with Detergent Design.


CANUX Conference Portraits


Client Project
October 2014

__
CANUX Conference Portraits
CANUX is an annual design, UX, and technology conference held in Canada’s historic capital, Ottawa, featuring engaging speakers from around the globe. I was commissioned to create portraits for the keynote speakers in both 2014 and 2015. Notable speakers included Aaron Draplin of DDC, Abby Covert of the IA Institute, and Louis Rosenfeld of Rosenfeld Media. The portrait style has evolved over time, building on techniques developed in an earlier project called Facebook Friends. This progression and my approach to simplifying the illustrative style were highlighted in an article written for the conference, which also explores my creative background.


CANUX Conference – Article


Article + Client Project
October 2014

__
CANUX Conference – Article
This article was originally published on October 2014 by CanUX which provided a background about myself and the process creating the speaker avatars.


Meet Michael Nÿkamp
Michael is an designer and illustrator born and raised in Ontario Canada, his only complaint (politely filed, of course) is that there are never enough pencils in the office.

The product of a tiny hamlet in Southern Ontario, called Nelles Corners, Michael is Dutch by blood but as Canadian as they come. One of seven children, Michael spent his days frolicking through the wide open spaces of the family farm. That’s right, Michael was not only one of seven, he frolicked; deal with it.  When he wasn’t out and about in nature, he could usually be found holed up in the house watching his favorite shows “The Friendly Giant” and “Simon in the Land of Chalk Drawings.”

Michael loved to draw and create from a very young age and couldn’t understand why something artistic wasn’t incorporated into every class in school. He just knew math and science would be so much better with a little drawing or painting mixed in. He carried this certainty and love through grade school and high school and settled into Illustration, and New Media Design at Sheridan College.

After working in Toronto for several years, Michael met a beautiful Michigander and left his homeland for West Michigan. He worked at several design firms in Grand Rapids before going out on his own, “I was exhausted from trying to play the political game and do the design work” Nÿkamp says.

Michael has combined his experience, direction, design, and illustration to create mkn design. Michael regularly works with companies of all shapes and sizes, be they profit or non-profit, e.g., Herman Miller, Steelcase, Thesis:, and Hospice of Michigan. His design and illustration work has been recognized and awarded by Communication Arts and he was recently a finalist for his interpretation of the American Flag on behalf of The University of Baltimore, AIGA Baltimore and AIGA Blue Ridge.

Perhaps because of his Canadian roots or his general pleasantness, Michael is genuinely excited about being a part of his community and creating spaces for other designers and illustrators to connect. He’s a member of the AIGA and IxDA. And as if that isn’t enough camaraderie, Michael is also a member of Citizen Project and a founder of The Illustration League. When he’s not helping with one of these organizations, you might find him volunteering at or attending an event like Design for Good or Midwest UX. Michael is either the world’s most giving individual or too Canadian to say “no” to anyone. He’s not sure which either.

Process and Projects
Michael was always drawn to detailed organization and the idea of simplification; “All the blue legos went in one place and the red in another,” Nÿkamp chuckles, “And I still do that with my sons, Emmett and Landon. Throughout my life and education, mentors and teachers showed me that design was a process of simplification we use to create clear and informed pieces through avenues of distillation.” Nÿkamp began seeking out others who exemplified these design ideals and became influenced by works of Picasso, Piet Mondrian, Alexander Calder, Dieter Rams, and Stefan Dziallas. “These people all strive for simplicity and balance in their work and as I began to recognize and understand that, I began to emulate it in my own illustrations and design,” says Nÿkamp.

Left to Right:
Pablo Picasso, ‘Bull, plate 1 – 11’;  Piet Mondrian, ‘Composition with Red Blue and Yellow’;  Stefan Dziallas, iconwerk;  Alexandar Calder, ‘Mobile’; Dieter Rams; ‘SK4 Record Player’

“Good designers use this process all the time,” Nÿkamp points out. “Most designers strive to create a solution that is easy and pleasurable. I think about it every time I use my iPhone. The change from iOS6 to iOS 7 and 8 was a real design revolution. The simplicity of it is perfect. Windows 8 utilizes similar principles for their tile interface and it’s pleasant to use. So, whether we’re illustrators or UX designers, I think we’re all trying to recreate a simple, beautiful experience.”

This dedication to balance and simplicity can be seen and felt in Nÿkamp’s Iconified Project. “I started creating these iconified faces as a fun, self-initiated project using my friends from Facebook. Looking at profile photos, group shots, and selfies, I had a ton of material to help me create each individual. I find it difficult to illustrate people I don’t know so I tend to like a lot of background info. Whether it’s Einstein or my best friend, I’m trying to distill their essence into one image and that requires seeing them in a lot of different situations. Nobody is just one thing.”

Art board of mkn design’s iconified process of Einstein’s face

The simplicity of his images belie the time and attention Nÿkamp puts into all of his work. As UX designers, you know you’re always striving to use less and accomplish more; Nÿkamp’s images do just that. Using only a few curves, lines, and dots, he distills the tale of each individual into one, single icon. They say less is more. Well, we think we’d like more of Nÿkamp’s particular brand of less.

Some of MKN Design’s iconified faces, from left to right: Brandon Satterlee of The Forest; Lotta Nieminen; Mallory Bartz of Mutually Human; Steve Frykholm of Herman Miller


This article was written by Mallory Bartz, a writer, performer, and creator. She has strong likes, dislikes, feelings, and emotions about things; especially things that are important to her; but, don’t worry, she is in no way weird.  She currently resides in New York and is a student at the Maggie Flanigan Studio Inc.


Nemschoff Healthcare


Client Project
May 2014

__
Nemschoff Healthcare
Collaborated with Nemschoff, the healthcare devision of Herman Miller (now
MillerKnoll) to develop healthcare environmental illustrations for their Chicago showroom. Each illustration was designed to convey a visual narrative of how different healthcare environments supported both patients and hospital staff. Moreover, these illustrations were crafted to mirror the layout of their showroom at the Merchandise Mart in Chicago, serving as an informative and insightful guide for visitors to understand each application. 

  • + Isometric Illustration

  • + Concept Development
    + Sketching & Ideation
    + Product Illustration


Midwest UX Conference Design


Client Project
October 2013

__
Midwest UX Conference Design
Managed a team to orchestrate the planning, development, and design of the Midwest UX Conference. This three-day event took place in Grand Rapids and drew more than 500 participants who engaged in workshops, talks, and keynotes. The overarching theme of “Place” served as the foundation for the event’s visual identity. 

We meticulously crafted and refined key visuals, which were then translated into a range of assets, including badges, wayfinding elements, videos, websites, t-shirts, service design, social media content, and posters. The resulting assets harmoniously conveyed a unified design language, enriching the experience for both attendees and participants of the conference.

  • + Branded Conference Environment Design

  • + Creative Direction
    + Research
    + Creative Strategy
    + Concept Development
    + Design Ideation
    + Environmental Graphic Design
    + Project Management


Herman Miller Planning Guides


▲ Isometric Illustrations
A selected few of the 275+ isometric illustrations created for the Locale Planning Guide. Click images enlarge.


Locale Planning Guide
Several layouts from the Locale product planning guide.

Client Project
September 2013

__
Herman Miller Planning Guides
Over two years, I designed a flexible framework for the Herman Miller’s product planning guides. The new designed framework revitalized their existing planning guides, enhanced search functionality, and introduced an intuitive layout. Thorough research, user experience considerations, creative exploration, and the synthesis of input from interior designers, customer care, and Herman Miller guided the transformation. The resulting implementation was user-friendly, easily navigable, expandable, and accessible to users across electronic devices, plus a function to download and print PDFs.

  • + System Design Layout
    + Isometric Illustrations

  • + Art Direction
    + Creative Strategy
    + Concept Development
    + Design and Ideation
    + Graphic Design
    + Product Research
    + Illustration
    + Project Management


Remarker


Client Project
May 2013

__
Remarker
Collaborating with Sung Yi via Carambito I assisted with developing a logo and defining the aesthetic of his notebook. Through thorough research, it became evident that the logo needed to embody both the notebook’s simple sophistication and resonate with its intended audience. The outcome was a logo that conveyed individuality and simplicity. The logos freehand script mimicked a fluid motion of pen meeting paper. Crafted to be comfortably handheld, this product provides effortless access to personalized index cards that perfectly align with users’ needs.

Crafted to securely hold index cards, with future adaptability to accommodate cell phones. Users can choose from a variety of custom-designed index card options to suit their needs, including Blank, Dot Grid, Line Grid, Isometric Grid, Idea Card, Lined, Time Tracker, Task List, Hourly Task List, and Storyboard.

Notebook Dimensions:
• Closed Notebook: 5¼" x 3⅞"
• Open Notebook: 5¼" x 7¾"

  • + Brand Identity
    + Product Development

  • + Creative Direction
    + Market Research
    + Concept Development
    + Sketching & Ideation
    + Graphic Design
    + Illustration

  • This product was developed and designed by Sung Yi of Carambito. MKN Design assisted with ideas around binding, fabric selection and developing a logo for the product.


Herman Miller Icon System


Client Project
May 2013

__
Herman Miller Iconography System
Led the Workplace Knowledge Team at Herman Miller (presently MillerKnoll) in the development and design of an iconography system pivotal in delineating crucial research methodologies within their workflow. These icons were not only instrumental in establishing definitive research practices but also needed to adhered to Herman Miller's strict brand guidelines.

  • + Iconography System

  • + Creative Direction
    + Research
    + Concept Development
    + Sketching & Ideation
    + Illustration


Sustainable Research Group


Client Project
January 2012

__
Sustainable Research Group
Following a decade of expansion, SRG’s logo no longer aligned with the organization’s aspirations. Collaborating closely with the leadership I gathered key insights informing what the brand could be. Based on these insights, a fresh trajectory emerged—one aimed at broadening expertise, enlarging the customer base, and refining market focus. The bold new approach reflects an innovative impression of sustainability and boasts confidence, strength, and leadership. The rebrand extended to stationery brand standard guidelines.

  • + Brand Identity

  • + Creative Direction
    + Research
    + Concept Development
    + Design and Ideation
    + Illustration
    + Graphic Design
    + Print Management


HON Brand Collateral


▲ Storyboard Sequence
Voi Promotional Video, Magnetic Poetry

▲ Product Wordplay
Playing with two HON products names, Boda and Jetty. Work smarter with Yoda, conquer tasks with Yetti.

FYI, these didn’t make the cut.

Client Project via Peopledesign
August 2011

__
HON Brand Collateral
During my time at Peopledesign, I contributed as a designer to the development of creative materials for HON. My role encompassed a wide range of responsibilities, from conceptualizing social media campaigns and creating storyboards to planning and art directing photoshoots, as well as overseeing the print production of HON’s extensive product catalog. Every project was a collaborative effort, carefully crafted to align with the unique needs of HON and support their sales team effectively.

  • + Graphic Design

  • + Art Direction
    + Research
    + Brochure Planning
    + Concept Development
    + Sketching and Ideation
    + Graphic Design
    + Illustration
    + Photoshoot Art Direction
    + Print Management and Production

  • This project collateral was completed while employed at Peopledesign.


Atmosphere Air Purifier


Client Project
July 2011

__
Atmosphere Air Purifier
Collaborated with Amway on developing marketing collateral for their Atmosphere Air Purifier. Partnered with the Atmosphere marketing team to create a realistic 3D model that supported: Illustrative imagery for product collateral and Animated visualization showcasing the air purification process. The 3D model was crafted in 3D Studio Max and rendered using V-Ray, while the animation was produced in Adobe After Effects.

  • + Product Illustration

  • + Creative Direction
    + Graphic Design
    + 3D Modeling
    + Illustration

  • Animation and video completed by Joel Scott, independent 3D generalist.